As we discussed before, one of the main benefits of the update from Dynamics CRM to Dynamics 365 is that businesses only pay for the apps they need.
So a business may start with the Sales and Customer Service apps and then as they grow, they can add other apps like Project Service or Finance.
To give you a better understanding of what all these apps do then we’ve put together this quick guide.
Sales
Covering all parts of the sales process
- from creating contacts and account records to store all your customer and supplier information
- through to leads, opportunities, quotes and orders
The sales app forms the foundation of an organisation’s CRM system to help sales pipeline management
» More about sales for Dynamics 365
Customer Service
You can
- automate support tickets
- report against outstanding cases
- handle entitlements
- manage service scheduling
whilst seeing the status of your support cases at a glance.
Allows quicker response times, empowers staff and helps management create insightful reports with the service information in one place
» More about customer service systems and Dynamics 365
Operations
The complete ERP tool, Business Central provides global scalability for your business to grow. It covers
- Manufacturing
- Retail
- Finance
- HR
- Warehousing
Field Service
Provides everything your service team needs, from scheduling to predictive maintenance, all accessible on iOS, Android and Windows mobile devices.
It even includes an automated tool that schedules appointments, enabling your team to fit more appointments in to the day.
Want to capture a customer sign off for a work order at the point of completion on an engineer’s device? – then Field Service is for you.
» More about field service for Dynamics 365
Project Service Automation
Helps your team plan and manage projects better by providing them with automation technology.
Includes tools like
- project planning
- resource scheduling
- time and expenses
- utilisation reports
- customer billing
» More about project service automation for Dynamics 365
Marketing
Allows you to create co-ordinated campaigns, target customers and measure ROI on your campaigns
» More about marketing and Dynamics 365
Customer Insights
Provides your team with customer analytics to help them understand their customers better. Uses easy to reference dashboards that can be configured for each team member


