Businesses lose thousands by not having adequate systems in place to follow up leads. Here Mark gives you some ideas about how to improve your lead nurturing systems.

Problem: Losing Leads and Wasting Money

In this episode of AMS TV, we’re going to focus on a common business problem related to sales: throwing money away by losing leads.

The Importance of Lead Follow-up

I’m guessing leads are important to your business. Does your team follow up on leads quickly? Or do you see some of your leads dropping off the radar? Each lead is worth an average value of £500, and if you’re losing 10 leads a month, that’s £5,000 in potential revenue. Can you afford to throw this money away? That adds up to £60,000 a year!

Solving the Problem with Business Systems

We sorted out one of our client’s business systems, so they can now effectively record all leads. They can set follow-up reminders, add company information, and generate reports on lost leads, leads won, and revenue created from leads.

The Impact of Proper Lead Management

What’s the impact of this solution? Firstly, the business owner can sleep better at night, knowing that they have a grip on their leads and sales pipeline. They can scale their business up with confidence, knowing that their systems can handle it. By understanding what leads are in the pipeline and the potential work coming into the business, they can better plan for growth and profitability. Most importantly, they no longer throw away £60,000 a year!

Take Action and Request Your Free Business Systems Audit

So, if your growth plans are at risk because you’re losing leads, and maybe your systems need sorting out properly, please get in touch and request your free business systems audit.

Conclusion

I hope that’s been useful in highlighting the importance of effective lead management. Don’t let valuable leads slip through the cracks and waste money. Join us next time on AMS TV. Bye for now!