Earn loyalty faster with intelligent marketing automation
Move from audience segments to individualised communications.
Discover the easy to use editor to develop sophisticated pathways, all from one canvas.
Trigger journeys based on: Interaction with marketing content, physical location, lead score, cart abandonment, website visits and lots more
Actions include: sending emails, SMS, activity scheduling, data updates
An industry leading email editor that’s powerful and simple to use.
Includes reusable content blocks, a template library and A/B testing. For advanced users there’s HTML editing, so you’ll have the best of both worlds
Develop your personal criteria to score leads based on your customer journey.
As soon as a lead meets your threshold, it is passed to your sales team for follow up or placed on an automated journey
A full suite of analytics and dashboards updated in real time
Send SMS messages and display push notifications with the mobile channel
Use AvB testing on emails and landing pages to refine your messaging
Use AI-recommended content to improve relevance.
Optimise channels, delivery times, and journey steps so they’re unique to each customer.
Microsoft Dynamics Marketing landing pages are simple to create and powerful.
Use the template gallery and the feature rich drag and drop editor to create high converting pages
Forms are fully integrated so it’s easy to collect data from your landing page
Use Dynamics 365 Marketing to schedule and post messages to your social media accounts.
Use the powerful post designer to create rich content to engage your audience.
Take registrations, build interactive event websites and run marketing based on your attendees actions. Manage venues, rooms, sessions, sponsorship and speaker from one solution. For online events there’s full integration with Microsoft Teams webinars.
Was called Dynamics 365 Marketing
Dynamics 365 Customer Insights is part of the Microsoft Dynamics 365 family. Its focus is automating bulk marketing efforts and creating marketing materials.
It’s relatively easy to install Dynamics Customer Insights. As it is a cloud based service all you need to do is enter some organisational details and your system will soon be ready to access. Customising the system however, is much more difficult and requires help from a trained supplier
Pricing is calculated per install, rather than per user.
If you have no other Dynamics products – £1,397.30 per tenant/month
If you have at least 10 users of a qualifying Dynamics 365 application – £821.90 per tenant/month
Full details on Microsoft’s pricing site
The marketing automation solution for Microsoft Dynamics 365
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