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Nurture each customer individually

Earn loyalty faster with intelligent marketing automation

A slick and efficient marketing machine



Deliver a personalised customer experience across all touchpoints

Create personalised customer journeys

Move from audience segments to individualised communications.

Discover the easy to use editor to develop sophisticated pathways, all from one canvas.

Trigger journeys based on: Interaction with marketing content, physical location, lead score, cart abandonment, website visits and lots more

Actions include: sending emails, SMS, activity scheduling, data updates

Dynamics 365 for Marketing Email Editor
» How to create a marketing email (from Microsoft)

Send great looking emails

An industry leading email editor that’s powerful and simple to use.

Includes reusable content blocks, a template library and  A/B testing. For advanced users there’s HTML editing, so you’ll have the best of both worlds

Score leads and know when to act

Develop your personal criteria to score leads based on your customer journey.

As soon as a lead meets your threshold, it is passed to your sales team for follow up or placed on an automated  journey

Dynamics 365 for Marketing Lead nurturing

» Set up lead scoring (from Microsoft)

Dynamics 365 for Marketing Analytics

» How to analyse insights (from Microsoft)

Track effectiveness

A full suite of analytics and dashboards updated in real time

Get in front of mobile users

Send SMS messages and display push notifications with the mobile channel

Dynamics 365 for Marketing Mobile phone marketing
Dynamics 365 for Marketing Content Testing

Test and refine content

Use AvB testing on emails and landing pages to refine your messaging

Personalise content with AI

Use AI-recommended content to improve relevance.

Optimise channels, delivery times, and journey steps so they’re unique to each customer.

microsoft dynamics marketing landing pages

» How to create a landing page (from Microsoft)

Create landing pages that covert

Microsoft Dynamics Marketing landing pages are simple to create and powerful.

Use the template gallery and the feature rich drag and drop editor to create high converting pages

Forms are fully integrated so it’s easy to collect data from your landing page

Post to social media

Use Dynamics 365 Marketing to schedule and post messages to your social media accounts.

Use the powerful post designer to create rich content to engage your audience.

Event Management in Dynamics 365 marketing

» How to plan and manage an event (from Microsoft)

Host and manage events

Take registrations, build interactive event websites and run marketing based on your attendees actions.  Manage venues, rooms, sessions, sponsorship and speaker from one solution. For online events there’s full integration with Microsoft Teams webinars. 

Included in Dynamics 365 Customer Insights

Was called Dynamics 365 Marketing

Dynamics 365 Customer Insights is part of the Microsoft Dynamics 365 family. Its focus is automating bulk marketing efforts and creating marketing materials.

It’s relatively easy to install Dynamics Customer Insights. As it is a cloud based service all you need to do is enter some organisational details and your system will soon be ready to access. Customising the system however, is much more difficult and requires help from a trained supplier

Pricing is calculated per install, rather than per user.

If you have no other Dynamics products – £1,397.30 per tenant/month

If you have at least 10 users of a qualifying Dynamics 365 application – £821.90 per tenant/month

Full details on Microsoft’s pricing site

Dynamics 365 Customer Insights - an overview

See how Campari group are using Dynamics Customer Insights customer journeys to drive brand loyalty

Dynamics 365 for Marketing appears in the Constellation ShortList of top vendors in B2B Marketing Automation

Constellation ShortList

Works with your systems

Dynamics 365 for Marketing screen grab

The marketing automation solution for Microsoft Dynamics 365

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We have the knowledge of a big company, with the personal touch of a small one

We’re passionate about improving businesses​

We get under the skin of your business to find the best solutions​

It’s always about people, never technology first

We believe engaged and committed people drive businesses forward

We solve difficult problems to help business grow

Find out how easy it is to get up and running

A systems guru will get straight back to you. No obligation and No hard sell.

Or call us to book on 01422 824831